Respecting your privacy and protecting your personal data
DS collects information to understand your needs better. This helps us to improve our services and the way we communicate with you.
We know that privacy is important to you and we strive to be as open and transparent as possible in how we serve you.
We conduct our business in compliance with the Personal Data Protection Act (PDPA) and have implemented additional measures to protect your personal data.
DS’ Data Protection Policy aims to help you understand how we collect, use, share and protect your personal data.
Ways we collect your personal data
We may collect your personal data when you:
The information we collect
The information we collect depends on the products and services you use and subscribe to. Here are key examples:
It's important to know you can clear cookies or digital identifiers from your device and also disable future use of them by changing the security settings on your web browser or in apps. However, doing this might mean that parts of DS’ websites and apps may not work as they should.
We also use system information arising from your use of our services for de-identified statistical analysis.
How we use your information
We may use your information for:
Provisioning & administration of services
Market research, network & service enhancement
(*Upon request from private and public organisations, we may provide information collected as described above for their planning purposes. The information included within any reports to these organisations is always aggregated and anonymised such that no particular individual is identifiable.)
Security and risk management
Legal & regulatory requirements
We will not use your personal data for purposes other than what we have informed you, or which are permitted under local laws and regulations.
We will not offer, publish or share your personal data with third parties outside of the DS Group for commercial purposes, without seeking your explicit permission.
We will retain your information for only as long as there is a business or legal need.
Sharing your information
We may share your information with:
Your information is disclosed to the above only for relevant purposes (please refer to those mentioned in this Policy) or to protect the interests of our customers.
In some cases, we encrypt, anonymise and aggregate the information before sharing it. Anonymising means stripping the information of personally identifiable features. Aggregating means presenting the information in groups or segments e.g. age groups.
We will also ensure that overseas organisations we work with observe strict confidentiality and data protection obligations.
Access to personal data from overseas
Some of the parties mentioned above are located overseas, but again, we only give them secure access to the personal data they need to do their job. These overseas companies are involved in providing services like data storage, data analysis, targeted advertising and reporting, and customer and technical support, and they do it from countries like Australia, India and the Philippines.
DS maintains effective control of your information at all times, including by ensuring that parties located overseas are subject to strict controls that limit access and subsequent handling of your information to the extent strictly necessary to perform the relevant function and protect your information from unauthorised use and disclosure.
Protecting your information
We have implemented stringent measures to secure and protect your information. These include:
Legal obligations and other privacy exceptions
How To Access Your Personal Data
If you ask us, we will usually give you access to the personal data we hold about you. We will always confirm your identity before giving access to your personal data.
You can ask for access by writing to us at email@example.com. It will really help if you tell us what you're looking for.
There are circumstances under Singapore privacy laws where we may not give you access to the personal data we hold about you. For example, we can't give you access if it would unreasonably affect someone else's privacy or if giving you access poses a serious threat to someone's life, health or safety.
There is generally no cost for accessing the personal data we hold about you, unless the request is complex or resource intensive. If there is a charge, it will be reasonable and we will let you know what it is going to be so that you can agree to it before we go ahead.
Quality Of Personal data
We aim to keep the personal data we hold about you accurate, up-to-date and complete. If you think our records need to be corrected, please reach out to us at firstname.lastname@example.org.
We encourage you to update your details with us so we can deliver better service to you, and so the others we work with have access to the information they need to do their job.
Feel free to contact our Data Protection Officer at email@example.com.
If you make a complaint about privacy, we will acknowledge receipt of your complaint, and try to investigate and respond to you within 30 days. If you are unhappy with the outcome, you can lodge a complaint with the Data Protection Commission.
We may amend or modify this Policy from time to time, such as in response to changes to legislation. We remain committed to safeguarding your information and being open about our data protection practices.
This Policy is to be read together with our Terms and Conditions for respective services and applies to all products and services provided by any DS Group Corporation.
Capitalised terms in this Policy have the meanings given to them in the Terms and Conditions of Services - General unless otherwise defined. “We”, “our” and “us” refer to all DS Group Corporations.